Hand-In-Hand Travel Co

Brief

Create a brand for a travel company that specializes in planning trips for couples. This service is aimed at younger crowds.

Process

Creating a logo and overall brand for Hand-In-Hand. For this project, I mainly created small snippets that would be seen on a social media ad.

I used this project to test my research and photo editing skills. I was very intentional with the photos I chose for the marketing material to exaggerate “hand-in-hand” couples. I also did the research for accurate pricing on the travel packages pictorial. Lastly, since this brand is aimed at a younger crowd, I wanted to heavily lean in on trends that are popular now, hence the “newlywed era” graphic.